Island Pacific School
A website redesign for Island Pacific School — an independent middle school on Bowen Island, BC — focused on modernising the design, strengthening the admissions journey, and improving navigation for prospective families.
About the Project
Island Pacific School is a distinctly different independent middle school for students aged 11–14 on Bowen Island, BC. Their mission is to give young people a strong foundation for later education and life. The project began as a three-page demo for the school board and grew into a full homepage redesign that went live with board approval.
The Challenge
The existing website didn't do justice to the school's unique character. Navigation was unclear, the design felt dated, and there was no clear call to action for prospective families. The goal was to modernise the look and feel while staying true to the school's existing branding — and to make it easy for parents in Bowen Island, North and West Vancouver to take the first step toward enrolment.
"The site didn't do justice to what makes this school special."
Our approach
Board Demo & Design Mockups
Created three-page design mockups — Home, What Makes Us Different, and Admissions Overview — modelled on the Vancouver Waldorf School site structure. Presented to the board and received approval.
Full Homepage Redesign
Rebuilt the homepage in WordPress with a stronger visual hierarchy, clearer navigation, admissions call-to-action above the fold, and refined typography to match the school's warm, welcoming tone.
Navigation & Structure
Restructured the site navigation based on a detailed spreadsheet provided by the client, improving findability for prospective families.
Post-Launch Support
Fixed a broken donation link, resolved server performance issues, and provided ongoing maintenance support after go-live.
What the site delivers
Board-Approved Design
Mockups designed, reviewed, revised, and approved by the school board before a single line of code was written.
Admissions-First Homepage
Clear call-to-action above the fold directing prospective families to the admissions page — the school's primary conversion goal.
Restructured Navigation
Overhauled site navigation to make it intuitive for first-time visitors learning about the school.
Visual Storytelling
Selected and placed imagery to convey the warmth and distinctiveness of life at Island Pacific School.
Donation Link Fix
Identified and resolved a broken donation link post-launch, protecting a key revenue stream for the school.
Iterative Collaboration
Multiple rounds of feedback and refinement working directly with the client to get every detail right.
What changed after launch
Screenshots
